Medical social media (SoMe) has continued to grow in popularity and complexity with an estimated 90 of clinicians using it personally and 65 professionally.1 Likewise, over half of clinicians report using SoMe for educational purposes,2 and 85 of the general public use SoMe to connect with and seek healthcare information.3 These platforms have numerous benefits, facilitating networking, education, advocacy, and outreach. It is not uncommon for conferences to now have sessions highlighting SoMe as a powerful tool for practice building and advertisement. Crowdsourcing can also help both patients and clinicians navigate challenging clinical decisions by seeking advice from experts across practices and continents, which would be difficult to access or facilitate efficiently through other forums.
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