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APPLICATION OF LINEAR PROGRAMMING TO PROFIT MAXIMIZATION (A CASE STUDY OF BIG BAZAR)

机译:APPLICATION OF LINEAR PROGRAMMING TO PROFIT MAXIMIZATION (A CASE STUDY OF BIG BAZAR)

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摘要

The study considered is of supply chain management, for Big Bazar in Tarnaka (only single branch). The monthly held resources (fruits), quantity, and profit per unit for each product have been collected from the company. The gathered data has been used to estimate the parameters of the LPP. The model was solved using TORA software. The findings of the study show that the profit of the company can be improved by 10%, that is, the total profit of Big Bazar Rs.15,454 per month (for a selected range of fruits) can be increased to Rs.17,000 (for a selected range of fruits) per month by applying linear programming models.

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