The Alliance hires Paschall to new post

摘要

The Aftermarket Auto Parts Alliance Inc.,which includes Auto Value and Bumper to Bumper marketing programs,has hired Nicole(Nikki)Paschall as director of communications and engagement,a new position.Paschall will play a vital role in Alliance shareholder meetings,events,sweepstakes and promotions,the Alliance's upcoming 2022 Aftermarket Jackpot Convention event in Las Vegas,as well as contrib-uting to the com-munication efforts between Alliance headquarters,industry part-ners,customers and shareholder members,the Alliance said.