Hopefully, you may have raised your prices over the past couple of years to keep up with your changing costs. Even so, you probably need to raise them again. And if you haven't raised prices, you definitely need to raise them. Here are six reasons why.Duh. Of course, your costs have risen. Everyone is paying more for everything. You are too. Unless you raise your prices to cover the increases you are experiencing, you are subsidizing your customers. Do they need your subsidy?Moreover, your costs are going to increase more. Once the election has passed, the drawdown of the Strategic Petroleum Reserve will likely halt and gas prices will resume their ascent, leading to increases in the price of everything that uses petroleum or is transported by vehicles powered by gasoline or diesel, which is pretty much everything. More inflation is coming. Price ahead of it, so when it arrives you are not behind the curve playing catch up.
展开▼
