...
首页> 外文期刊>Journal of Science and Technology Policy Management >Service quality and self-determination theory towards continuance usage intention of mobile banking
【24h】

Service quality and self-determination theory towards continuance usage intention of mobile banking

机译:面向手机银行持续使用意愿的服务质量与自决理论

获取原文
获取原文并翻译 | 示例
           

摘要

Purpose This research set out to investigate the quality service and self-determination theory (SDT) that contributes to the continuance usage of m-banking. Design/methodology/approach A valid of 310 respondents who experienced and intensified using the m-banking is collected. The proposed research model is empirically tested using structural equation modelling. Findings The result informs that the service quality can not only be significantly mediated by the SDT, but it also has a direct effect to the satisfaction. It also informs that the satisfaction and the perceived usefulness indeed have a significant effect to the continuance usage intention of the m-banking. In addition, it also demonstrates that the perceived competence and perceived relatedness of the SDT significantly influence satisfaction and perceived usefulness towards the continuance usage intention of the m-banking. Practical implications Practically, the results inform the bank management the factors to be taken into account to increase the motivation of the existing customers for them to continue using the m-banking. Originality/value Theoretically, these results contribute to the existing literatures of the m-banking by introducing the SDT that determines the continuance usage intention of it.
机译:目的本研究探讨优质的服务和自决理论(SDT),有助于延续使用手机银行。310受访者的经验使用手机银行收集加剧。提出了研究模型实证检验使用结构方程模型。服务质量不能结果通知只是明显由SDT,但它也有直接影响满意度。还告知,满意度和感知有用性确实有显著持续使用意图的影响手机银行。感知能力和感知亲缘SDT的显著影响满意度和感知有用性向继续使用手机银行的意图。实际意义实际上,结果通知银行管理的因素考虑到增加的动机现有客户继续使用手机银行。这些结果有助于现有的手机银行的文献介绍项决定延续使用它的意图。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱:kefu@zhangqiaokeyan.com

京公网安备:11010802029741号 ICP备案号:京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有
  • 客服微信

  • 服务号