Meet the National Office team: Krista Leroux

摘要

I am the CIC’s graphic designer and webmaster. What does a graphic designer do? Well, we make things look fabulous! We do this by ensuring consistent brand identity across all CIC marketing materials, which ensures the visual elements have a professional look and feel. I literally illustrate the value we provide to our members. When you look at print and electronic material from CIC or visit our main Web site or one of the conference Web sites, these are all products that I have designed. The list includes event programs, infographics, postcards, popups, business cards, letterheads, icons, signage, and promotional items, to name just a few. In fact, you name it, I’ll create it! And the result matters, because these strong and consistent images connect CIC with our members.