Fundamentals to Move Forward - Equipment company leaders share industry insight

摘要

Anytime you step back and look through someone else's eyes, you learn something new. To capture a view from the top of the agricultural machinery business, we asked several company leaders for their perspective. "Agriculture has a different opportunity today than many other industries," says Doug DeVries, John Deere senior vice president, Global Marketing Services, Agriculture and Turf Division. "The fundamentals are as strong as ever - there are more people, people are eating better and there are new uses for ag products, such as biofuels."