Breath of spring: the boom in bulb gardens can put the bloom in your post-holiday sales

摘要

The sight of blooming bulb gardens snares many winter-weary shoppers who don't buy flowers impulsively at other times of year. And flowering bulbs are bigger business than ever. According to Wisconsin florist Nancy Brown AIFD, AAF, "We've seen a hugeincrease in demand for bulb gardens compared with five years ago. They seem to be replacing classic winter and early spring gift plants such as azaleas." For florists, these bloomers offer some built-in advantages. They're a great way to capitalize on the increasingly popular garden look with a product that's closer to cut flowers than most plants. Plus, these flowering bulbs are easily enhanced by design skills that are a natural for florists.