SOCIAL QUEEN: HUDA BEAUTY CROWNED THE MOST POPULAR BRAND OF 2020

摘要

The beauty brand of the Kattan sisters, Huda Beauty, has been named as the most popular beauty brand of 2020. According to beauty comparison platform Cosmetify's latest Index Report, the last few months have seen the brand dominate social media with more than 24 million hashtags and a host of new 'instagrammable' launches. Following Huda Beauty, in second place was popular social media brand Anastasia Beverly Hills, while MAC came in third, followed by skin care brands Yves Rocher and Lush in fourth and fifth places respectively.