Report paints picture of decline in European juice consumption

摘要

TURKEY is defying the general European slowdown in fruit juices and nectars consumption, according to the Liquid Fruit Market Report, released by the AIJN. Turkey managed growth of 8.7% in 2011, lifting its annual juice and nectars consumption to 678million litres from 624 million litres, at a time when Europe (the EU-27, plus Turkey, Switzerland and Norway) saw consumption fall by 2.2% to 7.037 billion litres (2010: 7.170 billion litres). Both private label and branded sales suffered, pretty much equally: 2.2% down for private label and 2.3% down for branded.