SHAW SETS SIGHTS ON SERVING CUSTOMERS & DRIVING BRAND AFFINITY

摘要

[Dalton] Continuing to put focus on the consumer's path to purchase while uniquely serving its retail base, Shaw Industries has named Nina LoCicero vice president of marketing and digital commerce for its residential division. LoCicero will direct and oversee all aspects of the company's residential marketing, with an emphasis on digital strategies focused on customers, consumers and other end users, the company reported.