Untapped Potential In Beverage Market

摘要

Apple growers see opportunities, advantages to adding hard cider production to their operations. WITH crop uncertainty and a need to generate other income from the orchard,apple growers are turning to a traditional American beverage — hard cider — as an additional source of revenue. With consumers' interest in the local food movement, gluten-free options, and farming as a whole, orchards are adding and expanding their offerings beyond the traditional "sweet cider" into hard cider, and finding with it a demand for this product.