There is a small revolution going on in the tobacco sector, and the main players may not have even noticed. But it could, over the next few years, change the nature of the market, and save a few lives at the same time. Snuff, the product that brings to mind elegant Georgian dandies brandishing their jewel encrusted snuff boxes, is making a comeback and strong branding is a key feature of its marketing mix.rnSnuff was the main way tobacco was taken 200 years ago (at least in Britain), far outselling pipe tobacco. It had taken longer for British people to take to snuff, which had long been a European passfori/but during the 18th Century, it became a phenomenon - something every man and woman of culture took in vast quantities; Napoleon was said to use 7lb of snuff a month.
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