Crowded homes and empty stadiums: The pandemic's impact on streaming

摘要

With cancelled sports games and award shows, the world has moved entertainment away from public venues and into the home, as viewers consume more content for extended periods of time. With the media now navigating an unchartered territory, the industry is seeing a subtle shift in the priorities for players in the streaming world. Reliability has always been a cornerstone of ensuring that the consumer fairy-tale of high-quality video offerings and an abundance of choice leads to a happy ever after. However, in the current climate, it has become the leading performance measurement, resulting in services reducing default bitrates to help broadband and mobile network providers manage increased loads.