Fibre2fashion, A Widely Used Internet Platform

摘要

www.fibre2fashion.com has become one of the most visited internet b2b platforms in the apparel and textile industry today. Fibre2fashion covers the entire value chain, right from fiber, fiber intermediaries, yarn, fabric, dyes, technical textiles, apparel, home textiles, leather & footwear, fashion accessories, handloom & handicrafts and textile & apparel machinery. As any other internet venture, www.fibre2fashion.com also began small nine years ago with a small team of seven people. In the initial days, it used to be very challenging and difficult as the website was having only buying and selling requirements listed online. Popularizing the b2b concept among the non-internet savvy customer base in itself was an uphill task. As www.firbe2fashion.com had a vision of serving the global customer base, language was another problem, and there was very less penetration of the internet in major apparel and textile markets.