How to make staff more receptive to change - research

摘要

One of the hardest things about business transformation is convincing employees toaccept change. Often the new direction for the company jars with its historic identityand purpose, meaning longer-standing workers in particular can refuse to buy in to it.Some companies manage to do this better than others, and a team of Europeanresearchers set out to understand why.The subject of their case study, published in the journal Strategic Organization(paywall) was a large German telecommunications and electronics company whosereal name they would not reveal.