Strategy hunt and M&A coming into focus for inflight connectivity services

摘要

A holistic strategy search and technology are taking off in inflight connectivity (IFC) as Global Eagle Entertainment (NASDAQ;ENT) appears as a potential focus of M&A interest amid Inmarsats (LONdSAT) takeover.IFC providers are grappling to find the balance between services and profits in a market seen to have substantial potential but also as an underperformer. They are wrestling with issues that include quality, speed, affordability, ease of connection, WiFi pricing strategies and IFC loyalty programmes. Northern Sky Research is one of many analyst firms to have tipped consolidation in a market that is "too crowded today".