Canada's Riobel is ready to enrich the European brassware market

摘要

There are few more competitive industry sectors than the European brassware market. From German giants to English artisans there is abundant choice. So it wouldbe easy to dismiss the chances of a Canadian brand succeeding on this side of the Atlantic. Especially one establishedby a plumber called Mario. Introducing Riobel, abusiness that has thrived by doing things differently. Riobel is based in Quebec, a fiercely independent province where European avant-garde meets North American flair. Its rich cultural life imbues the city with an instinctive creativity. When third generation plumber, Mario Belisle, became frustrated with the taps he was given to fit, it was natural for him to try to do better. Approaching design from a plumber's perspective, he identified problems around installation, maintenance and reliability that he felt he could address. Although Mario designed his taps 'from the inside out', he had an architect's eye for beauty and form, and from the beginning his designs had a distinctive edge. Today Riobel offers a unique range of award-winning brassware: sculptural, geometric, simple yet bold.