Time for self-storage to realise net gains in secondary locations

摘要

A young industry born out of a booming property market and entrepreneurship are commonly held perceptions of the self-storage sector. But as the residential market - the mainstay of our customer base - remains flat, the industry is at last showing signs of establishing itself more independently of its property past and evolving into a more mainstream service provider. The strategy for most operators during the recent economic slowdown has been to improve business by raising occupancy rates, focusing on profitability per square foot, selling additional services and providing excellent service to customers.