In Dennis Hickox's 23 years in the box-making industry, he has never seen a specialty folder-gluer operation that hasn't been successful. During those 23 years, Hickox worked at major integrated companies that were successful in opening new accounts based on the specialty folder-gluers. But being an integrated, the companies couldn't focus as much attention on the specialty machine due to the sheer quantity of the other equipment. Through that experience and observation, Hickox thought a business built entirely around a specialty folder-gluer could be immensely successful, not only from a manufacturing standpoint, but also from a marketing one too.
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