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首页> 外文期刊>Packaging world >Spirits Bottle for Veteran-Owned Whiskey Brand Hits its Target
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Spirits Bottle for Veteran-Owned Whiskey Brand Hits its Target

机译:老将拥有的威士忌品牌的烈酒瓶击中其目标

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摘要

Distilled and packaged in the U.S.A., but conceived of on a rooftop in Baghdad, Iraq, in 2007, Regimental Whiskey pays tribute to all branches of the military, past and present, with the brand's mission conveyed through a custom canteen-shaped bottle that "feels just right in the hand of a soldier, sailor, airman, or marine," says the company. But that's just the beginning of Regimental Whiskey's military-style attention to detail. From cap to case, the brand employs deliberate design elements throughout to emphasize its military origins.
机译:在美国的蒸馏和包装,但在伊拉克巴格达的屋顶上设想,在2007年,团队威士忌向所有军队,过去和现在的分支机构致敬,品牌的使命通过定制食堂形状的瓶子传达“公司刚刚在士兵,水手,飞行员或海洋手中感觉恰到好处,“公司说。但这只是军团威士忌的军情细节的开始。从CAP到案例,该品牌均采用刻意的设计元素来强调其军事起源。

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