My guess is you do the same thing I do when cruising the aisles of your local supermarket. You look at packages: study how a label was made, examine the diecut on a creative folding carton, look for new ways a flexible package can be resealed. Sometimes you see new stuff. Maybe a concept is being test-marketed, or one that has tested well is reaching your area. And if it's particularly interesting, you wonder who printed and converted it. I spotted these three on a recent grocery run. The concepts are interesting, and the printing offers new opportunities for printers and converters. It may be that brands you already work with are considering some of these, and if so, it's a good time to make sure your company is on their radar as a potential producer.
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