Jobbers want BP to drop station deed restrictions and forgive image amortization

摘要

Marketers say that BP needs to start helping its marketers recover some of the losses they are suffering as a result of the fallout from the Deepwater Horizon disaster.rnBP has been shelling out millions for advertising campaigns in a bid to prop up its sagging corporate image but has offered little in the way of aid to its marketers, the ones bearing the brunt of public anger over the crude now swilling onto Gulf Coast beaches.