A website promoting your transportation company to commercial drivers is a critical recruiting tool, says Jake Peters, content and search engine optimization specialist for Driveteks, a driver recruiting firm.Peters offered tips on building an effective driver-recruitment website in a recent Driveteks video: 1. Make the website design easy to follow and navigate. It will be easier for users to digest and for search engines to index. 2.Highlight the most important pages on your homepage. Each of these pages should be just one click away from the homepage.
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