Shell waves carrot, stick to make EMV happen

摘要

Shell told OPIS that more than a third of its branded stations – over 5,000 sites – currently accept chip payment cards at the gas islands, and it has put in place incentives and penalties to make that a network-wide standard. The major said it has warned branded wholesalers that outdoor EMV will be a brand standard effective March 25, 2021, and noncompliant stations may face surcharges. In addition, stations that fail to comply with the Europay Mastercard Visa technology for chip cards at the pump by mid-April 2021 – the deadline set by major payment card networks – will be liable for counterfeit card fraud, as well as fraud due to lost or stolen cards.