How to Be a Player

摘要

Who's the white billionaire geek that's a sex machine to all the videogame freaks? Gates? You're damn right!" OK, so Bill Gates didn't bring out Isaac Hayes to update the theme song from "Shaft" at last week's Game Developers Conference in San Jose, Calif. But the buttoned-down Microsoft chairman knew that it would take more than a PowerPoint presentation to impress 3,000 cynical videogame designers. So he broke the ice with humor, joking that he'd always wanted to play "Who Wants to Be a Millionaire." The crowd chuckled. Then he went for a sight gag, throwing on a slick leather jacket emblazoned with a bold green "X." That got a few cheers and whistles. Then his team showed a Japanese garden filled with thousands ofbut-terflies, all computer generated in real time, gathering to spell out X-Box. That brought the house down. After his less-than-stellar performance at the antitrust trial, Gates has finally learned how to work a room.