Cooperation Must Rule

摘要

We are witnessing the coming home to roost of the era of'Gucci capitalism'. An era, born of the mid-1980s, that failed to question the market's ability to self-regulate and tilted the balance of power between corporations and society firmly in the favour of businesses. An era that deified self-interest and greed. It precipitated a global recession that will last until at least mid-2010, and triggered a new socio-political environment that presents a very different playing field for business. We are now in the era of'co-op capitalism', where cooperation rather than selfish behaviour will rule.