The new Watches of Switzerland outlet in the prime shopping location of Regent Street, London, finished too late to be entered in the Natural Stone Awards presented just before Christmas but the company that provided the stone, Reed Harris, is already preparing to enter the project in the 2016 Awards. Gerald Allbury, the principal architect behind the scheme from Callison London, says Watches of Switzerland is "a store as precisely engineered as the Swiss timepieces it represents". The three-storey, 1,700m~2 store offers a wide choice of Swiss-made watches, including the most exclusive end of brands such as Rolex, Patek Philippe and Jaeger-LeCoultre.
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