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Creating Value from Innovation

机译:通过创新创造价值

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摘要

Some corporate executives regard their libraries as black holes that just consume company resources, but thanks to Laura Gordon-Murnane, executives at the Bureau of National Affairs (BNA) know their library actively adds value to the company. As web master for BNA's intranet, Gordon-Murnane creates information tools, databases, and products for the agency's editors and reporters. Toby Mclntosh, managing editor of BNA's Daily Report for Executives, says, "One of the greatest pleasures of working at BNA is when Laura drops into my office and says, 'I have an idea.' Her inventiveness stems from thinking about our publications and our subscribers' needs. A core Laura contribution has been the creation of one-stop-shopping news sites, both for our reporters and subscribers."
机译:一些公司高管将他们的图书馆视为仅消耗公司资源的黑洞,但是由于劳拉·戈登·穆尔纳内(Laura Gordon-Murnane),国家事务局(BNA)的高管知道他们的图书馆为公司增添了价值。作为BNA内部网的网站管理员,Gordon-Murnane为该机构的编辑和记者创建了信息工具,数据库和产品。 BNA的《高管人员日报》执行编辑Toby Mclntosh说:“在BNA工作的最大乐趣之一是当Laura走进我的办公室并说:'我有一个主意。'她的创造力源于对我们出版物和订户需求的思考。劳拉的核心贡献是为我们的记者和订户创建了一站式购物新闻站点。”

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