Engineering the Continuation of a Nonjudgmental United States-China Relationship in the Tumultuous Post-Cold War World: An Overview of the 1990s Chinese Public Relations Campaign in the United States

摘要

This case study of a major Chinese public relations campaign examines the geopolitical-ideopolitical context, identifies the key stakeholders, interprets their message and issue management strategies, and finally, illustrates how this effort contributed to the delinkage of U.S.-China trade from the human rights issue. Overall, the Chinese government has orchestrated both America China lobbying, which relied on grassroots mobilization, and a Chinese foreign propaganda operation to engineer the delinkage, and hence, the survival of a nonjudgmental U.S.-China diplomatic relationship in the post-Cold War era.