Institutional expertise in the Service-Dominant Logic: Knowing how and knowing what

Martin K. Purvisa amp; Maryam A. Purvisa

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Institutional expertise in the Service-Dominant Logic: Knowing how and knowing what

机译：服务主导逻辑中的机构专业知识：知道如何并且知道什么

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《Journal of Marketing Management》 |2012年第14期|p.1626-1641|共16页
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Martin K. Purvisa amp; Maryam A. Purvisa;
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入库时间 2022-08-18 00:58:22

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Institutional expertise in the Service-Dominant Logic: Knowing how and knowing what

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