机译:导航未知的水域:为医疗行业的虚拟和增强现实公司设计商业模式
Abo Akad Univ Fac Sci & Engn Turku Finland;
Royal Inst Technol Div Real Estate & Financial Syst Stockholm Sweden;
Abo Akad Univ Fac Sci & Engn Turku Finland|Univ Agder Sch Business & Law Kristiansand Norway;
Abo Akad Univ Fac Sci & Engn Turku Finland;
Business model; Virtual reality; Augmented reality; Design approach; Medical industry;