机译:少即是多!自愿简单的决策风格背后的理由
Univ Potsdam Dept Mkt August Bebel Str 89 D-14482 Potsdam Germany;
Tech Univ Carolo Wilhelmina Braunschweig Inst Automot Management & Ind Prod Chair Serv Management Muhlenpfordtstr 23 D-38106 Braunschweig Germany;
Univ Auckland Dept Mkt Business Sch 12 Grafton Rd Auckland 1010 New Zealand;
Voluntarily simplicity; Well-being; Consumer empowerment; Decision complexity; Sustainable consumption;