机译:CSR行动,品牌价值和为奢侈品牌支付优质价格的愿意:长期取向事件是吗?
Univ Lille ULR 4112 LSMRC F-59000 Lille France;
Univ Caen IAE Caen NIMEC EA 969 Caen France|Univ Carthage IHEC Carthage Tunis Tunisia|Univ Manouba LIGUE LR99ES24 ISCAE Campus Univ Manouba 2010 Tunisia;
Int Sch Business Sr Media Pune Maharashtra India;
Univ Reims REGARDS EA 6292 F-51097 Reims France;
Corporate social responsibility; Luxury brand value; Willingness to pay a premium price; Culture;