An appraisal of CSR in SMEs in a globalised context: an empirical study of a ceramic cluster in Morbi, India

摘要

Globalisation has led to radical changes in the dynamics of business environment. Increase in geographical market access, better logistics and competitive forces have led to better efficiencies and sustainable operations within businesses. The emergence of numerous codes; standards and frameworks have also been facilitating factors.rnThis has compelled the small and medium enterprises (SMEs) to become efficient in their areas of operations. However, many SMEs are finding this a significant challenge.rnThis paper attempts to study the unfolding state of SMEs in this context given the impact of globalisation on sustainable business practices. Taking a case study of an export oriented SME cluster in Gujarat, India, the study strives to determine the importance of Corporate Social Responsibility (CSR) as a strategic tool for enhancing the efficiencies of SMEs and their social contributions and their key characteristics and attributes in the wake of globalisation.