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Placing digital in a new media landscape

机译:将数字化置于新的媒体格局中

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摘要

Intermission - media and media policy in Austria - is the blunt title of a sharp analysis carried out by two young Austrian journalists. Their resume is radical: the Austrian state regulator has failed to set an appropriate framework for a diverse media landscape, particularly for the electronic sector. Old traditions of corporate consensus politics (Sozialpartnerschaft) have led to mutual interweavings of politics and the media. This has paralysed the media development of the country such that private television has been left stuck in the pipeline. In fact, the Austrian government is the last in Europe to support a monopoly with the public broadcasting corporation ORF, although Europe has long opted for an open and pluralist broadcasting structure. Besides technical frequency limitations it has primarily been political inertia, but also the argument that private television via antenna would not survive economically which still hinders the government to open the market in free-to-air TV.
机译:中断-奥地利的媒体和媒体政策-是两名年轻的奥地利记者进行的鲜明分析的直截了当的标题。他们的简历是激进的:奥地利国家监管机构未能为多元化的媒体格局,尤其是电子行业,建立适当的框架。公司共识政治的古老传统(Sozialpartnerschaft)导致政治和媒体的相互交织。这使该国的媒体发展陷于瘫痪,使得私人电视陷入困境。实际上,奥地利政府是欧洲最后一个支持公共广播公司ORF垄断的政府,尽管欧洲长期以来一直选择开放和多元化的广播结构。除了技术上的频率限制外,这主要是政治上的惯性,还有关于通过天线的私人电视不能在经济上生存的论点,这仍然阻碍了政府在免费电视市场上的开放。

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