The Art of the Bar Code

摘要

QRcodes are invaluable tools for research and information. They not only connect digital and physical content, but they're also used in the arts, entertainment, and advertising sectors. Popular music acts such as the Pet Shop Boys and Kylie Minogue have included the digital glyphs in their music videos to bring viewers to websites or simply provide additional information or atmosphere. Some Japanese companies use billboard-size QR codes as a form of viral marketing to draw users to a particular site.