VITAL PRINTING: TAKING ON THE 28-INCH MARKET WITH HEIDELBERG'S PRINTMASTER PM 74 SHEETFED PRESS

摘要

Although Bill Vitale is a self-described "wildman," his business style is actually quite conservative. In 1980, Vitale opened Vital Printing, a general commercial print shop located in West Palm Beach, FL. He has expanded the business by $200,000 each year by methodically updating equipment without going into debt In 1984, Vitale became a Heidelberg customer with the purchase of a 30-inch POLAR cutter and a single-color GTO sheetfed press. He continued to add and upgrade equipment over the years based on customer needs. Today, Vital Printing is primarily an all-Heidelberg shop, housing equipment in its prepress department, pressroom and bindery.