Industry strives to meet ongoing challenges long after reunification

摘要

Politics plays a major role in the question: How much diversity is necessary in the media landscape? President of the German Newspaper Publishers' Association encourages publishers to exercise self-assurance. Publishers continue to invest in technology and services in a cautious manner. Both publishers and suppliers have a long history of cooperation and innovation in Germany. Newspapers in the new federal states may lack high-profile publishers, but their technology is top-notch. Some papers are buying newsroom services.