Target's Fieldcrest Pillows to Add Dacron Memory Fiber

摘要

Fieldcrest, a brand exclusive to Target, this month will introduce down-alternative sleep pillows filled with Dacron Memory Fiber, a recent Invista development. "Down alternatives have been around for years, but this is a pillow with luxurious loft and a comfortable feel that we believe will have great consumer-appeal," said Roberto Fontanillas, global business director for Invista's Dacron fiberfill business, citing the fill's "full hand and resilience."