ROCK

摘要

This Swedish bunch have been writing wonderful music for six years now but this time they've gone shamelessly pop. Not the kind that clutters up the increasingly irrelevant pop charts, but the kind that makes devotees of anything from The Beach Boys to Scritti Politti to Saint Etienne swoon at first listen. Mainman Sebastian Arnstrom's songs are ingeniously constructed, rich in unlikely sounds, and bursting at the seams with summer sun. Analysing why they work is not easy, especially when a cut like 'Ephemere' is little more than a delicate 1m 40s of interwoven basslines, echoing atmospheric effects, a lightly strummed electric guitar and someone singing 'la las'. Suffice to say, this is pure pop magic.