There's a lot to be said for the philosophical approach to hi-fi manufacturing: 'if it isn't broken, then don't fix it'. Chord Cables is certainly of this persuasion - its ranges are broadly distinguished by geometry, while performance is very gradually 'tickled up' by the transition to steadily superior conductors and dielectrics. For example, the original Signature speaker cable held court for a decade before the Reference version was released [HFN Aug '14].
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