Making Over Motorola

摘要

Edward zander always wanted to be in charge. after 25 years in high technology, including five years as a prominent second banana at Sun Microsystems, Zander got his wish. In January he became chief executive at Motorola, a fallen angel of mobile communications. It used to own the business. It doesn't anymore. Five weeks after Zander's arrival at the Schaumburg, Ill. head office, he figured out what being boss of a technology company is really all about: 10% technology, 90% diplomacy. He was sitting in the Reston, Va. offices of Nextel, Motorola's biggest customer. Timothy Donahue, Nextel's chief executive, bluntly told him that Motorola was still acting like a monopolist, long after Nokia, Ericsson and Samsung had taken most of the business. Donahue told Zander that Motorola's products were late and their quality was shoddy. Motorola's divisions were not cooperating with one another; Nextel's people had to work overtime to track down three or four Motorola executives in different divisions to get input on a new project.