SILICON IVY

摘要

Jake Reisch, then a junior at Cornell University, sketched out his idea for Audiarchy, a company that would rent headsets for trendy silent discos (DJ shows where people listen to music through wireless headphones instead of a normal speaker system). The panel of VCs and entrepreneurs in his Entrepreneurship & Private Equity class on hand that day in May 2012 thought he was onto something. So Reisch ditched a summer internship and started planning the company with Matt Reiners, his co-founder and childhood friend. That fall the pair was accepted into eLab, an on-campus accelerator program for student companies. Thanks to a nifty search engine optimization, their first major client, New York's Museum of Modern Art, came knocking before Reisch and Reiners had fully sourced their product; they managed to get 300 headphones for that event and were off and dancing. With support from Cornell-including access to dozens of investors and mentors-they have since booked parties with Red Bull, Nestle, Viacom, MTV2 and Pepsi, running 100 events in 2013 and clocking six-digit revenues.