Part of the mission of the Financial Analysts Journal is to stimulate creative thinking about financial analysis, including (to name a few) investment valuation, risk management, fiduciary issues, and asset allocation. Broadly, our mission is to serve the fiduciary needs of the investment community. The title of this Editor's Corner is deliberately provocative. This issue of the FAJ provides ample evidence of creative intellectual effort in the finance world. Yet, I have become increasingly concerned over the last decade that our industry, in general, seems to have lost focus on thoughtful analysis of finance issues. Some of those concerns can be illustrated by a series of examples of the "business as usual" attitudes in our industry.
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