External supply chain flexibility and product innovation performance: A study of small- and medium-sized UK-based manufacturers

Ko Wai Wai Joyce; Liu Gordon; Ngugi Isaac K.; Chapleo Chris

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External supply chain flexibility and product innovation performance: A study of small- and medium-sized UK-based manufacturers

机译：外部供应链的灵活性和产品创新绩效：对英国中小型制造商的研究

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Purpose This paper aims to examine the effect of external supply chain (SC) flexibility on the product innovation performance of small- and medium-sized enterprises (SMEs) and the contingent role of informal control mechanisms in moderating such an effect.

机译：目的本文旨在研究外部供应链（SC）灵活性对中小型企业（SME）产品创新绩效的影响，以及非正式控制机制在缓解这种影响方面的偶然作用。

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《European journal of marketing》 |2018年第10期|1981-2004|共24页
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Ko Wai Wai Joyce; Liu Gordon; Ngugi Isaac K.; Chapleo Chris;
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7. External supply chain flexibility and product innovation performance [O] . Wai Wai Joyce Ko, Gordon Liu, Isaac K. Ngugi, 2018

机译：外部供应链灵活性和产品创新性能

External supply chain flexibility and product innovation performance: A study of small- and medium-sized UK-based manufacturers

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