In a slightly shabby classroom in Manhattan, a young man in a neat blue suit introduces himself to the group as Walter—and then sets about describing the lessons from his job search. "Be prepared, know your story, and network, network, network." That was the way that Walter jumped from a job in the construction industry in Canada to one in human resources in New York; and, if the current job does not work out, that will be the way that he will jump to his next job. The network will be ready, his "brand" established. The teacher repeats the message: start preparing now for the job after the one that you are looking for at the mo-ment, because "you are going to be do-ing this again".
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