Over the past two weeks, Britain's voters have been bombarded with news about rows between Tony Blair and Gordon Brown. Conventional wisdom says that spats between prime minister and chancellor, the two most powerful offices in the land, are dangerous because divided governments get punished at the ballot box. The interviews and surveys that went into making up the latest opinion polls were conducted in the middle of this turbulent period. And yet they show little movement in the poll ratings of either the Labour or the Conservative Party. Why do voters seem happy to ignore something that politicos reckon is so important?
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