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首页> 外文期刊>Transportation Research Procedia >Market Exit of Air Berlin: An Analysis of Competitive Pricing on Domestic O&Ds in the German Market
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Market Exit of Air Berlin: An Analysis of Competitive Pricing on Domestic O&Ds in the German Market

机译:柏林航空市场出口:德国市场竞争性定价分析

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摘要

In autumn 2017, Air Berlin, the second biggest player in the German airline market, discontinued its operations due to bankruptcy. Prior to this, the struggling carrier had already been reducing its domestic capacities and adjusting its service patterns, which had impacts on the competitive situation for the remaining carriers on various domestic origin-destination (O&D) markets. This paper aims at identifying resulting changes of, e.g., the yields generated in intra-German air transport. In the German domestic market, the relevant competition per route can be narrowed down to a few players as opposed to continental or intercontinental flights. We found evidence that on 90% of the TOP20 O&Ds, representing 96% of the total passenger volume, revenue per pax (as an indicator for yield) increased. We found FRA-BER and MUC-BER – both O&Ds with intense Easyjet competition to be the only O&Ds that did not show an increase in price/yield after the market exit of Air Berlin.
机译:2017年秋季,德国航空市场第二大球员的Air Berlin停止了由于破产而导致的业务。在此之前,挣扎的承运人已经降低了其国内能力并调整其服务模式,这对各种国产目的地(O&D)市场上剩余载体的竞争局势产生了影响。本文旨在识别德国内部空运中产生的产量的结果变化。在德国国内市场,每条路线的相关竞争可能会缩小到少数玩家,而不是大陆或洲际航班。我们发现证据表明,在90%的Top20 O&DS中,代表总客运量的96%,每只PAX的收入(作为收益率指标)增加。我们发现了Fra-Ber和Muc-Ber - 既有EASE EASYJET竞争的唯一一个唯一的O&DS,也是在柏林航空市场出口后没有显示出价格/产量增加的唯一一个o&ds。

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