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The Relationship Between Media Marketing Advertising and Encouraging Jordanian Women to Conduct Early Detection of Breast Cancer

机译:媒体营销广告与鼓励约旦女性的关系,进行乳腺癌的早期检测

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摘要

Cancer is a malignant disease, and breast cancer is classified as one of the most critical types of cancer especially for the women. Breast cancer is one of the most prevalent diseases that cause death among respect entity. However, a large proportion of them is unaware of its seriousness and the importance of early breast cancer screening. This study aims to highlight the effects of marketing ads on encouraging Jordanian women to carry out an early examination of breast cancer to attain the goal of the study, the researchers worked on comparing the results of previous studies in this field. Therefore, the results showed that marketing ads have a strong significant effect on encouraging women to early examination. Several resources were used for these marketing advertisements that educate women about early detection of breast cancer. Also, traditional media methods such as radio and television, and modern methods such as the Internet, smartphones, and social media were largely preferred. Moreover, the researchers further suggested that there should be more advertising campaigns that can enhance audience predilection concerning early detection of breast cancer.
机译:癌症是恶性疾病,乳腺癌被归类为特别适合女性最关键的癌症之一。乳腺癌是导致尊重实体死亡的最普遍的疾病之一。然而,他们的大部分是不知道其严重性和早期乳腺癌筛查的重要性。本研究旨在突出营销广告对鼓励约旦女性进行早期检查乳腺癌以获得该研究的目标的影响,研究人员对比较了本领域以前研究的结果。因此,结果表明,营销广告对鼓励女性早期考试具有很大的重大影响。几个资源用于这些营销广告,教育妇女早期检测乳腺癌。此外,传统的媒体方法,如广播电视,以及诸如互联网,智能手机和社交媒体等现代方法。此外,研究人员进一步建议应该有更多的广告活动,可以提高关于早期检测乳腺癌的观众偏移。

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